Denim shopping is the pinnacle of long-term wardrobe gratification that’s worth the initial struggle.

With that being said, if you’re feeling overwhelmed by the extensive mom, dad, boyfriend, girlfriend (aunt and uncle jeans anyone?) debacle, you’ve come to the right place! Not only are there endless styles to choose from, but the choice of where to spend your money can be a confusing one too. At one end of the spectrum we have the likes of Gap, Topshop, Mango and Zara- the locations you might want to frequent for your trend led denim picks like flares or super relaxed, wide leg jeans you know only work for certain looks and moods. But combine these picks with your ride or die, ‘can’t live without’ jeans from Levi’s, Frame, & Other Stories and Abercrombie and boom, jean wardrobe: completed it. Narrowing down and checking out the contenders for your perfect fit jeans might not be as easy as your Friday night takeaway ordering (stuffed crust x2 please), but denim shopping is the pinnacle of long-term wardrobe gratification that’s worth the initial struggle. 

In the spirit of Kate Nash and the importance of strong foundations, the skeleton of your wardrobe is where it’s at for guaranteeing you never have another ‘I have nothing to wear’ moment again. And whilst it might seem boring to invest in the neutral, plainer items that don’t thrill you as much as a funky leopard print number, nailing the basics gives you the option to switch in trend-led items quicker than you can press ‘add to cart’- now that’s savvy shopping if we ever did see it!

Depending on your individual style preferences, the exact essentials you opt for may differ, but regardless, your basic items will serve to compliment your personal style as it grows both through trends and general lifestyle changes.

Depending on your individual style preferences, the exact essentials you opt for may differ, but regardless, your basic items will serve to compliment your personal style as it grows both through trends and general lifestyle changes. Not only will nailing your wardrobe essentials help you to get dressed more efficiently on a busy morning (oh for the days when we used to leave the house), but it will also help you cut down on the £40 here and £60 there high-street orders that happen every once in a while but never seem to add much va-va-voom to your rail …

From empire waistlines to pastel hues, pearl headbands, lace detailing and corseted silhouettes, it’s the ultimate throwback in romantic, whimsical dressing.

From empire waistlines to pastel hues, pearl headbands, lace detailing and corseted silhouettes, it’s the ultimate throwback in romantic, whimsical dressing. Decadence is the key here- minimalist, scandi dressers look away because this trend is rooted in more being more. And whilst it might seem that there are limited occasions with which you can get away with a pearl detailed blouse or renaissance inspired corset, the magic of regal dressing can be found in the small details synonymous with the trend that can be subtle but instantly recognisable.